2012年夏季奧林匹克運動會轉播商列表
![](http://images.weserv.nl/?url=//upload.wikimedia.org/wikipedia/commons/thumb/2/2b/International_Broadcast_Centre%2C_14_June_2011_cropped.jpg/220px-International_Broadcast_Centre%2C_14_June_2011_cropped.jpg)
2012年夏季奧林匹克運動會在全球範圍內進行轉播,轉播權由國際奧林匹克委員會下屬的奧林匹克廣播服務機構所有,該機構享有轉包給其他轉播商的權利,通過轉包覆蓋賽事。原始的音視頻在轉包給各國轉播商後,再由各轉播商加入評論和介紹[1]。
東道主英國的轉播權由英國廣播公司所有,各頻道共轉播5000小時的賽事[2]。
轉播
本屆比賽的轉播採用的是松下公司的數字技術,源視頻經過國際廣播中心對外傳輸1080/50i的高清晰度視頻[3]。松下公司表示,其DVCPRO HD格式視頻是奧運會的官方記錄格式。主要轉播商倫敦奧林匹克廣播服務機構採用P2 HD格式記錄比賽[4]。根據國際奧委會儘可能廣泛的覆蓋全球觀眾的要求,2012年倫敦奧運會正在一些國家和地區廣播。
本屆奧運會的轉播出現多個臨近地區共用一個轉播商的情況。在中國大陸和澳門,由中央電視台提供轉播信號源。韓國和朝鮮雖然為兩個政治實體,但由同一轉播商提供信號源[5][6]。
本屆奧運會的轉播首次引進3D轉播技術,通過各國電視台向全世界轉播3D賽事[7][8][9][10][11][12]。國際奧林匹克委員會於2012年6月6日宣布,奧運會期間提供視頻源給YouTube來覆蓋64個國家[13]。
- ^1 – 無線和亞視分別與旗下的明珠台和國際台播出,而純女子項目(如:花樣游泳和藝術體操)則因應顧紀筠、楊婉儀、港島區議會和無綫配音員要求安排在亞視本港台和無綫翡翠台播出,而且兩台於香港時間下午4點30分至凌晨5點以接力形式輪流直播3小時。明珠台:16:30-19:30和23:00-2:00;國際台:20:00-23:00和2:00-5:00。
- ^2 – 涵蓋範圍玻利維亞、哥斯大黎加、多明尼加共和國、厄瓜多、薩爾瓦多、瓜地馬拉、宏都拉斯、尼加拉瓜、巴拉圭和烏拉圭。
- ^3 – 網路和移動電話的涵蓋範圍為除巴西之外的整個拉丁美洲國家。
- ^4 – 涵蓋範圍阿根廷、玻利維亞、智利、哥倫比亞、厄瓜多 、巴拉圭、秘魯、烏拉圭、巴拉圭和委內瑞拉。
- ^5 – 包括NHK、富士電視台、朝日電視台、東京電視台、日視和JAITS。
- ^6 – 本次是亞洲電視免費電視牌照屆滿而停播之前最後一次播放奧運,其後2016年夏季奧運會由TVB獨家播映,2020年夏季奧運會開始至今由香港政府購入播映權由TVB、now TV/ViuTV、Cable及奇妙電視播映。
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The Olympics will be live on NBC Sports Network every day from 6 a.m. to 8 p.m.
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